You work hard to run your business — sometimes, the back end gets put on the back burner because you’re busy serving clients. I mean, who can blame you, serving clients is what puts sushi platters on the dinner table. Spring cleaning our businesses can feel like a drag, so we put it off. But […]

Ah, the almost-sale… When everything seems to be going well with a prospect and I’m JUST about to close the sale. The only thing I need is that signed contract… but then, BAM! Like the first date who suddenly disappears after 3 hours of great conversation & fun, they ghost. *shudder* And then I’m left […]

Avoiding burnout is more than just about booking 2 weeks off to catch sunsets on Hawaii beaches, or, for these days, turning our homes into mini-retreat spaces and staycationing.  Having been a business owner since 2019, I’ve found it’s more helpful in the long-term to have self-care strategies that we can implement on the daily. […]

Ah, the quest for the most perfect brand name. You’re pretty sure you landed on one that’s the perfect mix of your vision for your business and large dose of your personality. Now you can start the process of finding a brand photographer, creating your logo, and all that fun stuff, right? Sure!  … after […]